Australia’s leading footwear brand is a true labour of love. Commencing in 2001 by young partners, Ben and Natalie, the business has evolved alongside their relationship. Now married with two beautiful children, with holster often referred to as their third child, they are passionate about growing the brand’s global reach, focusing on innovation, construction and design.
Ben, whose great-great-great-grandfather is the renowned David Jones, works closely with holster manufacturers on the technical aspects of new holster styles. Natalie, born and bred in Noosa and authentically a beach girl at heart, is the design genius behind the innovative styles, colours and patterns seen in each collection.
As parents, they are acutely aware of the environmental impact on future generations and, as such, take steps to reduce holster’s ecological footprint by utilising recycled materials for packaging and vegan friendly components in all their footwear.
One of their key principles is to be a sustainable company and to use their influence to help prevent animal cruelty. The design and development team is committed to a vegan protocol because it’s essential to them not to harm animals or take short cuts in production. Embracing this ethical philosophy in production has created 100% vegan footwear – registered with the Vegan Society UK and PETA Approved.
Appreciating their lucky position allows them to share their good fortune with others. From one of Australia’s most treasured icons, the koala, indigenous communities of Australia; young children in Africa to multiple charities around the world, holster continue to assist with donations of shoes and profit percentages annually.
holster set the global trend for diamonte jelly sandals, which are now sold in over 65 countries and 2500 stores worldwide, such as Selfridges and Fenwick (UK), Central (Thailand), Lotte department store (Korea), Takashimaya (Vietnam), Level Kids and Robinson’s (Dubai) and David Jones (Australia).
Based at beautiful Noosa Beach, the brand embodies the idyllic lifestyle and by designing shoes that are both beautiful and wearable, their footwear is not only great for your vacation but also the earth. Join the holster trend and “make every day a holiday with holster”.